Mahindra has recently announced the introduction of a new Mocha Brown interior option for its Thar Roxx SUV, a move that addresses the practical concerns of off-road enthusiasts who found the initial Ivory interior impractical. This new interior theme is exclusively available for the 4X4 variants of the Thar Roxx, starting from the MX5 trim level.
Mocha Brown Interior Details
The Mocha Brown theme extends to various components of the interior, including the leatherette upholstery, dashboard, door trims, and armrest. This new color scheme adds a touch of sophistication and ruggedness to the Thar Roxx's cabin. Additionally, metallic accents on the door handles, central console, and steering wheel enhance the premium feel of the vehicle. The lower half of the interior features a rich brown shade, while the upper half and headliner retain a lighter color for a balanced aesthetic.
Addressing Practical Concerns
The initial Ivory interior, although visually appealing, was prone to getting dirty, especially during off-road adventures. This issue was a significant concern for buyers who frequently engage in off-roading activities. The new Mocha Brown option addresses this concern by offering a more practical and easier-to-maintain interior choice.
Availability and Pricing
Customers can choose between the Ivory and Mocha Brown interior options at the time of booking. Notably, there is no additional cost for the Mocha Brown interiors. However, deliveries of the Thar Roxx with Mocha Brown interiors are expected to begin in late January 2025, while deliveries of the Ivory interior Thar Roxx are scheduled to start around Dussehra this year.
The Mahindra Thar Roxx is priced between Rs 12.99 lakh and Rs 22.49 lakh (ex-showroom). The vehicle is available in several variants, including the MX5, AX5L, and AX7L, with different transmission options. The 4X4 variants, which are the only ones to offer the Mocha Brown interior, start from Rs 18.79 lakh.
Engine Specs and Features
The Thar Roxx 4X4 is powered by a 2.2-litre diesel engine, available in two power outputs. The 6-speed manual transmission models produce 150 bhp and 330 Nm of torque, while the 6-speed automatic torque version churns out 172 bhp and 370 Nm of torque. The vehicle also features modern amenities such as dual 10.25-inch screens, automatic AC, ventilated front seats, a panoramic sunroof, a wireless phone charger, and a Harmon Kardon sound system. For passenger safety, it includes 6 standard airbags, electronic stability control (ESC), a 360-degree camera, and Level 2 ADAS features.
The introduction of the Mocha Brown interior theme aligns with Mahindra's commitment to listening to customer feedback and enhancing the user experience. This move is expected to make the Thar Roxx even more appealing to off-road enthusiasts and those seeking a stylish and practical SUV.
For more information on the Mahindra Thar Roxx and its features, you can visit the Mahindra Thar page on Wikipedia.
